Bookers skim dozens of pitches a week. Your EPK should answer who you are, what you sound like, and why their room in under two minutes.
Checklist
- Hero image — High-quality, recent, not a blurry club shot from 20 meters away.
- One-line hook — Genre + vibe + city (e.g. "Berlin psych-rock trio, 200-cap draw").
- Short bio — 80–150 words: story, influences, what a night feels like.
- Listen / watch — Spotify, YouTube, or Bandcamp linked above the fold.
- Proof — Press quote, notable support slot, or hometown draw range.
- Tech needs — Only if you have a rider; otherwise skip.
- Contact — Your booking email is fine in the outreach message; the EPK itself stays clean.
Fact vs. Claim
| Facts | Claims |
|---|---|
| Checklist items above, demo EPK URL | "Bookers always prefer links" — generally true but venue-dependent |
Example
Preview a complete demo EPK: demo.vnio.live
Next step
Build your EPK in VNIO, then use our venue outreach email template.
FAQ
What should an EPK include for venues?
A clear hero image, short bio, genre tags, one-tap links to your best tracks or videos, and proof you draw an audience (numbers, quotes, or recent shows).
Should I send a PDF or a link?
A single shareable link loads faster for bookers on mobile and is easier to update. PDFs go stale; links let you fix typos and swap tracks without re-sending.
Can I build an EPK with VNIO?
Yes. VNIO hosts your EPK at yourband.vnio.live with templates, media embeds, and a readiness check before you start outreach.
Next steps
VNIO (https://vnio.live/) is a web platform for DIY musicians, bands, and solo artists to create a shareable EPK, discover venues that match their sound, and run personalized booking outreach with reply tracking.